Feature Split Testing for Retail
Put the right promotion in front of every customer each time they visit your site
Read thredUP’s Story
“We used Split to control what customer promotions were being shown on the website and in emails. In years past we approached Black Friday with a new promotion every day: different on-site messaging and different email messaging. This year we used Split to determine what everyone should be seeing.”Dan DeMeyere, VP Engineering, thredUp
Split Solves This
Split helps teams move faster by separating code deployment from release. Rather than having to release features to all of your users at once, you can run small scale experiments to determine if the feature will benefit your users before rolling it out to your entire userbase.
Deploy features to subsets of your users through advanced targeting capabilities.
Conduct experiments to understand the impact a new feature will have before rolling out to your entire userbase.
Split Management Console
Teams can control features without requiring complex technical knowledge.