Ensure your app commands attention

Digital streaming has unleashed an epic battle for user attention. Speed up app development, target new features to audience segments, and track the user engagement changes with every feature you ship.

Innovate fast to create engaging experiences

You move a lot faster. We’ve gone from running one experiment every few months to being able to run so many experiments that we have to think carefully about sequencing and prioritization.

Nathan Wichmann, Product Manager

Unleash the creative process in software development

If you’re not using feature flags, you’re just being dangerous.

Mike Sherov, Principal Engineer

Feature delivery uses in media

Rapidly iterate on ideas

Measure how user ratings, content descriptions, and user interfaces affect key metrics.

Manage multi-channel touchpoints

Deliver consistent experiences across mobile, web, and OTT devices.

Optimize personalization

Test out recommendation algorithms to drive content discovery and engagement.

Retain your best customers

Measure the impact of new content and features on customer loyalty.

Segment audiences

Target features to specific cohorts, user segments, and geographies. 

Test new monetization approaches

Try out new subscriptions, packaging, and offers.

Quickly build and optimize for user engagement

Ship and test your best ideas — acquisition flows, search interfaces,
content discovery, and more — in weeks rather than months.