Day 5: Scale for Tomorrow
Don’t miss the final day of Flagship 2023! First we’ll have our very own Anita McDowell, Director of Product Management, to talk about life at Split and the great year we’ve had. Then Matthew Cordasco, VP of Product at Split, will walk attendees through our upcoming product roadmap. Get a sneak peek into what new features Split has to offer over the next 12 months. This will be followed by a live Q&A with our product team before we say our closing remarks and end another successful Flagship.
Watch the events of Day 5 on-demand right here. You can also peruse the event agenda below to access every session on-demand at your leisure.
We look forward to interacting with the community throughout Flagship. Enjoy the show!
Flagship Day 5 Highlights:
Split at Split is an initiative where they use their own product internally
Split uses Split to build a feature management and experimentation product at a large scale. They see over eight trillion flag evaluations every month. Feature flags are used extensively at Split for various purposes like on-off toggles, A/B testing, and progressive releases. Split leverages data and feature flags to measure the impact of their features. They recently rolled out a visual refresh of their application using feature flags and progressive rollouts.
Experiment notifications were added to the My Work page using A/B testing. They used a painted door MVP experiment to validate the idea of creating alert policies on the Feature Flag page. Split has faced challenges with low traffic measurement and seeks out the best available data to make decisions. Measurement and experimentation are not limited to product managers but involve the entire product development team. Split is continuously shaping the future of measurement and learning capabilities in their product.
Split Roadmap: Split is software developed by developers for developers, emphasizing empathy and customer relationships
Engineering teams face pressure to move faster, innovate, and meet deadlines without breaking things. Technology trends like low code, no code, AI advancements, and enterprise solutions are changing the software development landscape. Split is investing in data-powered capabilities to provide insights and help engineering teams make confident release decisions.
In 2022, Split focused on usability, intuitive UIs, and intuitive workflows for product and engineering personas. Split is investing in the day-to-day experience of using Split for a public API, improving consistency, documentation, and functionality. Split aims to be a critical part of the developer toolset, facilitating testing workflows and feature flag management at any business scale.
Split provides tools and enhancements for large teams, including security, user management, and automation powered by data. Measurement and learning capabilities are essential, enabling customers to learn from every feature and improve relevant metrics.
Split introduced a new brand and redesigned the editor for a better user experience. Rollout boards, tech-depth management, and Azure DevOps integration were extended to improve functionality. Split introduced workspace access restrictions, enhanced security and compliance support, and Attribute Dictionary for standardized representations. Dimensional Analysis offers deeper insights into experimentation results, and improvements were made to alert policies and experimental analysis.
Split’s strategic vision includes integration for edge applications, an AI assistant for user support, improved public APIs, and enhanced control over experiment data. Split is building tools for security best practices, sequential testing for quick decision-making, and auto data capture for streamlined event tracking. The goal is to help teams move faster, make sense of complex data, and automate redundant tasks while maintaining control and flexibility.
Day 5
Split@Split
As the Director of Product Management, Anita is responsible for overseeing the development and success of Split’s products and plays a critical role in shaping the direction and vision of the product roadmap. She ensures product members have the necessary resources to launch new products and improve the features of existing ones. In this session, find out what it’s like to work closely across teams at Split to ensure that product development aligns with business strategy and meets customer needs. As a key decision-maker within an organization, the director of product management plays a critical role in shaping the direction and vision of a company’s product roadmap.
Split Product Roadmap
Matthew Cordasco, VP of Product at Split will walk attendees through our upcoming product roadmap. Get a sneak peek into what new features Split has to offer over the next 12 months. This will then be followed by a live Q&A with our product team before we say our closing remarks and end another successful Flagship.