Split Elevates Feature Flagging at Moneyfarm

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Moneyfarm’s approach to investment combines human guidance and financial expertise with the efficiency of technology to deliver cost-effective solutions to every user. Read the case study to learn more.


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Home Grown Feature Flagging Wasn’t Enough

Before Split, Moneyfarm was using a homegrown solution for feature flagging, a simple system that allowed front-end developers to customize the interface. Their feature flagging tool was very limiting and only allowed them to turn features on or off. Before Split, there was no way to target users and allow for a percentage or gradual rollout when releasing new features to their platform.

Speed is Gained and Money is Saved

With Split, Moneyfarm has a continuous flow of sharable event data clearly illustrating the impact of their features. No one is left wondering whether or not an investment is worth it. In addition to gaining more insightful data attribution, Split has saved a significant amount of time and money for Moneyfarm in the process.

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What is Split?

Split is the feature delivery platform that pairs the speed and reliability of feature flags with data to measure the impact of every feature. With Split, organizations have a secure way to release features, target them to customers, and measure the impact of features on their customer experience metrics.