Empowering a Culture of Experimentation One Product Team at a Time

Join leaders from Swiss Marketing Group to learn more about how product and brand teams successfully leverage Split’s experimentation capabilities. Used initially to establish trust in test results, the teams have expanding the wider culture of experimentation – one product team at a time.
But, it’s also about the process of getting to where the teams are now. Hear successes from creating custom trainings and implementing new onboarding, as well as cross-collaborations between key stakeholders from multiple teams.