Gartner Names Split a 2018 Cool Vendor in Application Development

REDWOOD CITY, CA — (Nasdaq – December 5, 2018) – Split, the unified solution for feature flags and experimentation, today announced it has been named a 2018 Gartner Cool Vendor in the ‘Cool Vendors in Application Development’ report published by analysts Keith Mann, Mike West, and Nathan Wilson. Gartner calls out Cool Vendors that “address the application development challenges facing today’s application leaders.”

“Split is honored to be included in this roundup for application development vendors. We are dedicated to reducing the risk of continuous delivery and helping our customers achieve value across the application stack using feature flags and product experimentation. The acknowledgment from Gartner that we’re on the right track is validating, and inspires us to continue serving new and existing customers alike with our unified solution,” said Adil Aijaz, CEO and co-founder at Split.

For Split, Gartner’s recognition highlights that organizations who are not experimenting will never be able to catch up to competitors that are. Feature flags let development teams safely control the deployment of new features.  In turn, experimentation is crucial for application delivery and quick innovation. By measuring each flag, the product team can evaluate the metrics necessary to quickly determine if the new functionality is a success or a failure. Through this feature-level analysis, developers and product managers alike iterate faster, reduce time-to-knowledge, and prove they are delivering value. Split’s unified feature flagging and experimentation platform is the enabling technology to accomplish all three of those goals.

Split measures the impact of change across the full application, providing rapid feedback to developers on frontend and backend changes. Split’s unique experimentation implementation offers a holistic view of product metrics across the business to ensure change doesn’t negatively affect other teams or applications. Split’s customers include innovative organizations from GoDaddy, Salesforce, Twilio, Crunchbase, WePay, and many more to make data-driven product decisions.

Disclaimer: Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Split

Split is the leading product decisions platform for engineering and product teams that want to rapidly – and safely – deliver valuable software to customers. Unlike systems that are homegrown, point solutions, or those not built for engineering and product teams, only Split provides a unified feature flags and experimentation solution that is trusted by engineers and built for teams of any size to make data-driven decisions. Split ingests large volume of data and performs near real-time statistical analysis to look for the impact of every feature release on metrics that matter to you. Engineering and product teams at Twilio, Salesforce, and WePay trust Split with their feature management and decisions.  To learn more about Split, contact, or get started for free at