Releases

Last week, I spoke about the foundational idea of decoupling deployment from release. This week, let’s answer the question, “Why would I want to?” At a high level, there are really just two reasons: #1: You want to prevent code that’s still a work in progress from being exposed to users…

Recently, there was a very active twitter thread that started when John Cutler asked whether everyone knew about the idea of decoupling deploy and release: From the replies, retweets, and likes, it was pretty clear that not everyone knew about decoupling deploy from release, and how feature flags make that…

Feature launches in leading engineering teams increasingly look like a ramp rather than a one time switch, going through dogfooding, debugging, max power ramp, scalability and learning phases.

We built Split’s feature experimentation platform with this fundamental assumption: the data you capture to measure and understand your customer experience is collected across many touch points, and any tool you use to release feature flags and measure impact must be able to capture data from all of them.