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Tag: ab testing

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Control Your Own Risk with Customizable Experiment Settings

March 16, 2021January 28, 2023 /features

Experiments can come in all shapes and sizes, and every test is different. Hence for most organizations, the right balance of risk vs. velocity, or …

blog-blue01-abtest

A Simple Guide to A/B Testing

September 23, 2020January 28, 2023 /infra

Product experimentation is the most effective way to determine what works best for end-users. You can measure engagement with a feature and hypothesize ways to …

blog-cyan-ab_multi

The Difference Between A/B Testing and Multivariate Testing

June 2, 2020November 12, 2021 /industry-trends

A/B testing, otherwise known as split testing, is the process of testing two different versions of a web page, feature, user flow, or other resource …

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Are You Using Feature Flags for Controlled Rollouts, but Winging It for Observability?

July 30, 2019March 5, 2020 /industry-trends

How do you know if your rollouts are going well and should be ramped up or are surfacing issues that need to be fixed before you ramp up? That’s the focus of today’s post and video.

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The 5 Phases of a Feature Launch

June 6, 2019July 14, 2020 /industry-trends

Feature launches in leading engineering teams increasingly look like a ramp rather than a one time switch, going through dogfooding, debugging, max power ramp, scalability and learning phases.

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