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Metrics Reference

March 15, 2021March 22, 2021

From north star metrics to product KPIs, see best practices for measuring product success.

Multivariate Testing

June 3, 2019February 22, 2023

Multivariate testing is a method of experimenting with different variations of elements in a feature to discover which variations will drive user behavior.

Multi-Armed Bandit

May 31, 2019February 22, 2023

A multi-armed bandit is a problem to which limited resources need to be allocated between multiple options, and the benefits of each are not yet fully known

Mobile A/B Testing

May 13, 2019February 24, 2023

A/B testing for mobile apps is about as similar to standard A/B testing as mobile app development is to standard software development.

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