Split Blog

Thumbnail for Measuring server-side changes, and why ‘hope is not a strategy’

Measuring server-side changes, and why ‘hope is not a strategy’

Code, Features By: Lenore Adam

It’s easy to think of the user interface as the primary target for new functionality, with product teams eagerly watching important business metrics such as conversion rates and user engagement for improvements after each release. But behind the scenes, engineers are continually working on server-side innovations such as changes in machine-learning algorithms or performance enhancements… 5 min read

Thumbnail for Feature Experimentation: Choosing the Best Route

Feature Experimentation: Choosing the Best Route

Features By: David Martin

David Martin, Senior Solution Engineer at Split, gives a demonstration of Split’s feature experimentation capabilities with a real-world example. Imagine you’re a trip planner who takes customers through Tour Mont Blanc, and you want to optimize your customer’s experiences. Where do you start? By observing your customer’s reactions to the changes you’re testing to see which one fares better in the end. 4 min read

About the Split Blog

Split uses feature flags in order to target customers and measure customer experiences. Feature flags are useful in software development because they allow features to be turned on and off, even in live production environments. By reading this blog, you will learn about feature management, continuous delivery, feature experimentation, and more.